Items where Subject is "H Social Sciences > HD Industries. Land use. Labor > HD59-59.6 Public relations. Industrial publicity"

Article

Haque, Md Shahidul and Ahmad, Jamilah (2017) Ethics in public relations and responsible advocacy theory. Malaysian Journal Of Communication, 33 (1). pp. 147-157. ISSN 2289-1528

Wahid, Azizah and Ahmad, Jamilah (2015) Public relations role of government-linked companies in green purchase behaviour: a case study on Felda Global Ventures Holding Berhad and Petroliam Nasional Berhad. International Review of Social Sciences, 3 (2). pp. 73-83. ISSN 2309-0081

Book Section

Ahmad, Jamilah (2015) Bidang perhubungan awam: antara persepsi dengan realiti. In: Antologi Esei Komunikasi: Teori, Isu dan Amalan. Penerbit Universiti Sains Malaysia, pp. 195-212.

Ahmad, Jamilah and Krishnan, Mahadevan (2017) Environmental Related CSR Initiatives for Business Strategy: A Case Study on Small and Medium (SME) Industries in Malaysia. In: The Dynamics of Corporate Social Responsibility. Springer Nature, pp. 305-322. ISBN 978-3-319-39089-5

Krishnan, Mahadevan and Ahmad, Jamilah (2017) The Imperative of Public Relations: Assuming the Comprehensive Agenda. In: PR, CSR: Indonesia and Malaysian Experiences. Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM), Indonesia, pp. 1-15. ISBN 978-602-60833-0-2

Kumutha, Vejeyan and Ahmad, Jamilah (2017) Corporate Social Responsibility and SME’s in Malaysia Understanding The Practice, Challenges and Barriers Experiences by SMEs When Implementing CSR. In: PR, CSR: Indonesia and Malaysian Experiences. Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM), pp. 143-171. ISBN 978-602-60833-0-2

Yamunah, M. and Ahmad, Jamilah (2017) Public Relations Practitioner Role in Handling Crisis: Public Relations Practices. In: PR, CSR: Indonesia and Malaysian Experiences. Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM), Indonesia, pp. 48-61. ISBN 978-602-60833-0-2

Monograph

Ismail, Nazirah (2005) Corporate Social Responsibility (Csr) And It’s Relationship To Construction Firms. Project Report. Universiti Sains Malaysia. (Submitted)

Thesis

S. Rama Krishnan, Sharmini (2007) The Role Of Media Relations In Corporate Public Relations Practice : A Study On 15 Public Listed Companies In The Klang Valley [HD59.6. S531 2007 f rb]. Masters thesis, Universiti Sains Malaysia.