Items where Division is "Pusat Pengajian Komunikasi (School of Communication) > Book Section/Chapter" and Year is 2017

Ahmad, Jamilah and Krishnan, Mahadevan (2017) Environmental Related CSR Initiatives for Business Strategy: A Case Study on Small and Medium (SME) Industries in Malaysia. In: The Dynamics of Corporate Social Responsibility. Springer Nature, pp. 305-322. ISBN 978-3-319-39089-5

Ahmad, Jamilah and Saad, Suriati (2017) Positioning of corporate social responsibility in media reporting. In: Corporate behavior and sustainability : doing well by being good. Routledge, Taylor & Francis Group, London, pp. 121-137. ISBN 9780367880668

Krishnan, Mahadevan and Ahmad, Jamilah (2017) The Imperative of Public Relations: Assuming the Comprehensive Agenda. In: PR, CSR: Indonesia and Malaysian Experiences. Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM), Indonesia, pp. 1-15. ISBN 978-602-60833-0-2

Kumutha, Vejeyan and Ahmad, Jamilah (2017) Corporate Social Responsibility and SME’s in Malaysia Understanding The Practice, Challenges and Barriers Experiences by SMEs When Implementing CSR. In: PR, CSR: Indonesia and Malaysian Experiences. Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM), pp. 143-171. ISBN 978-602-60833-0-2

Nasir, Nur Nasliza and Ahmad, Jamilah (2017) Pengaplikasian Etika Kerja Islam Oleh Pengamal Perhubungan Awam: Kajian Kes ke atas Organisasi Berteraskan Islam di Pulau Pinang. In: Siri Media Dan Dakwah: Komunikasi Islam Teori & Aplikasi. Penerbit Universiti Sains Islam Malaysia, pp. 85-97. ISBN 978-967-440-388-4

Yamunah, M. and Ahmad, Jamilah (2017) Public Relations Practitioner Role in Handling Crisis: Public Relations Practices. In: PR, CSR: Indonesia and Malaysian Experiences. Asosiasi Pendidikan Tinggi Komunikasi (ASPIKOM), Indonesia, pp. 48-61. ISBN 978-602-60833-0-2