Yusof, Nor’Aini and Abu-Jarad, Ismael Younis (2011) The Organizational Innovativeness of Public Listed Housing Developers in Malaysia. World Academy of Science, Engineering and Technology, 77. pp. 39-43. ISSN 20103778
|
PDF
Download (305kB) | Preview |
Abstract
This paper investigated the organizational innovativeness of public listed housing developers in Malaysia. We conceptualized organizational innovativeness as a multi-dimensional construct consisting of 5 dimensions: market innovativeness, product innovativeness, process innovativeness, behavior innovativeness and strategic innovativeness. We carried out questionnaire survey with all accessible public listed developers in Malaysia and received a 56 percent response. We found that the innovativeness of public listed housing developers is low. The paper ends by providing some explanations for the results.
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management T Technology > TH Building construction > TH1-9745 Building construction |
| Divisions: | Pusat Pengajian Perumahan, Bangunan & Perancangan (School of Housing, Building & Planning) > Article |
| Depositing User: | Administrator Automasi |
| Date Deposited: | 10 Dec 2018 08:03 |
| Last Modified: | 10 Dec 2018 08:03 |
| URI: | http://eprints.usm.my/id/eprint/43122 |
Actions (login required)
 |
View Item |
