Lim , Chee Ann and Jang, Jata (2015) The Misuse of 1 Malaysia Book Voucher among Undergraduates: A Case Study in Universiti Sains Malaysia. In: Conference Proceedings of Social Sciences Postgraduate International Seminar (SSPIS). School of Social Sciences, Pulau Pinang, Malaysia, pp. 408-418. ISBN 978-967-11473-2-0
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Abstract
This study discusses the misuse of 1 Malaysia Book Voucher (BB1M) among undergraduates in Universiti Sains Malaysia. The theoretical framework explains the empirical specification of this study. The Logit regression model was used and conducted in this study to estimate the likelihood of misusing the book voucher among undergraduates. The results indicated several methods on misusing BB1M. Among the methods used by undergraduates with regards to misusing the book voucher include exchange BB1M into cash, purchase goods other than books, purchase goods using BB1M for the purpose of resale, exchange BB1M to bookstore vouchers and transfer BB1M to other parties. Additionally, this research also investigates how respondents maximize their utility level by using the BB1M and hence the result of misusing BB1M can be identified from the respondents’ responses. The findings of this study showed the variables women, young people and those who use all the BB1M are significant.
| Item Type: | Book Section |
|---|---|
| Subjects: | H Social Sciences |
| Divisions: | Pusat Pengajian Sains Kemasyarakatan (School of Social Sciences) > Social Sciences Postgraduate International Seminar (SSPIS) Koleksi Penganjuran Persidangan (Conference Collection) > Social Sciences Postgraduate International Seminar (SSPIS) |
| Depositing User: | ASM Ab Shukor Mustapa |
| Date Deposited: | 23 Nov 2017 07:36 |
| Last Modified: | 23 Nov 2017 07:36 |
| URI: | http://eprints.usm.my/id/eprint/37621 |
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