Role of Travel Motivations, Perceived Risks and Travel Constraints on Destination Image and Visit Intention in Medical Tourism

Khan, Mohammad J. and Chelliah, Shankar and Haron, Mahmod S. and Ahmed, Sahrish (2017) Role of Travel Motivations, Perceived Risks and Travel Constraints on Destination Image and Visit Intention in Medical Tourism. Sultan Qaboos University medical journal, 17 (1). pp. 11-17. ISSN 2075-051X

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Abstract

Travel motivations, perceived risks and travel constraints, along with the attributes and characteristics of medical tourism destinations, are important issues in medical tourism. Although the importance of these factors is already known, a comprehensive theoretical model of the decision-making process of medical tourists has yet to be established, analysing the intricate relationships between the different variables involved. This article examines a large body of literature on both medical and conventional tourism in order to propose a comprehensive theoretical framework of medical tourism decision-making. Many facets of this complex phenomenon require further empirical investigation.

Item Type:	Article
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management
Divisions:	Pusat Pengajian Pengurusan (School of Management) > Article
Depositing User:	Mr Noorazilan Noordin
Date Deposited:	19 Oct 2017 02:00
Last Modified:	19 Oct 2017 02:00
URI:	http://eprints.usm.my/id/eprint/37198

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