K. Suppiah, Thiruchelvam (2015) Customer Satisfaction In An Ems Company. Masters thesis, Universiti Sains Malaysia.
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Abstract
Increasing competition in an increasingly globalized world drives the need of companies’ to retain their customers. Ensuring Customer Satisfaction is a key strategic imperative for any company in this battle to retain customers
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | H Social Sciences > HF Commerce > HF5001-6182 Business |
| Divisions: | Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis |
| Depositing User: | Mr Noorazilan Noordin |
| Date Deposited: | 28 Sep 2016 04:56 |
| Last Modified: | 12 Apr 2019 05:25 |
| URI: | http://eprints.usm.my/id/eprint/30600 |
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