Jusoh, Mohd Hanafi
(2015)
Investigating The Purchase Intention Of House Buyers‟ In Choosing Between Sell Then Build (Stb) Or Build Then Sell (Bts) House.
Masters thesis, Universiti Sains Malaysia.
Abstract
Industri perumahan negara telah berkembang dengan pesat semenjak pelaksanaan Rancangan Malaysia Pertama yang bermula dari tahun 1966 sehingga 1970. Dalam konteks ekonomi pasaran bebas, kerajaan Malaysia telah membenarkan pemaju-pemaju perumahan merancang perniagaan mereka untuk memenuhi permintaan pembeli rumah.
Housing industry in Malaysia had progressed by leaps and bounds since the onset of the First Malaysia Plan (Rancangan Malaysia Pertama) starting from year 1966 to 1970. In the context of free market economy, the Malaysian government has allowed the housing developers to plan their own business in order to meet the demand from the buyers.
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