Level Of Service Quality Of Sme Laboratory Services On Customer Satisfaction

Chong , Fong Yin (2015) Level Of Service Quality Of Sme Laboratory Services On Customer Satisfaction. Masters thesis, Universiti Sains Malaysia.

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Abstract

Perkhidmatan makmal adalah bidang perkhidmatan yang profesional di mana ia melibatkan pengetahuan sains yang luas dan melibati alat uji yang canggih untuk memenuhi kepuasan pelanggan. Ia memainkan peranan sebagai penapis untuk memastikan hanya produk yang berkualiti sahaja dipasarkan atau dieksport. Laboratories service is part of professional services under legal services which involves knowledge based and high end equipment is a necessity to fulfill customer requirement. The lab service market is niche and it plays a crucial role to pre-qualify the product as final check point for importer and exporter before shipment.

Item Type:	Thesis (Masters)
Subjects:	H Social Sciences > HF Commerce > HF5001-6182 Business
Divisions:	Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
Depositing User:	Mr Firdaus Mohamad
Date Deposited:	17 Aug 2016 07:05
Last Modified:	12 Apr 2019 05:25
URI:	http://eprints.usm.my/id/eprint/30365

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