Factors Influencing Consumers’ Behavioural Intention To Choose Organic Foods

Law , Bi Yuan (2015) Factors Influencing Consumers’ Behavioural Intention To Choose Organic Foods. Masters thesis, Universiti Sains Malaysia.

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Abstract

Kajian ini menyelidik faktor-faktor yang mempengaruhi niat konsumer di Malaysia dalam memilih makanan organik. This research examined the factors that influence Malaysian consumers’ behavioural intention towards choosing organic foods.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business
Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
Depositing User: Mr Firdaus Mohamad
Date Deposited: 25 Mar 2016 07:11
Last Modified: 12 Apr 2019 05:25
URI: http://eprints.usm.my/id/eprint/30008

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