The Relationship Between Sales Skills And Salesperson Performance: An Empirical Study In Telekom Malaysia

Basir, Mohd Sah (2007) The Relationship Between Sales Skills And Salesperson Performance: An Empirical Study In Telekom Malaysia. PhD thesis, USM.

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    Abstract

    Objektif kajian ini adalah untuk memahami pengaruh dimensi kemahiran jualan yang terdiri daripada kemahiran interpersonal, kemahiran kecekapan menjual, kemahiran teknikal dan kemahiran pemasaran terhadap prestasi jurujual. The objectives of this present study are to understand the influence of sales skills dimensions which are: interpersonal skills, salesmanship skills, technical skills and marketing skills on salesperson performance.

    Item Type: Thesis (PhD)
    Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business
    Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business)
    Depositing User: Mr Firdaus Mohamad
    Date Deposited: 25 May 2012 15:47
    Last Modified: 13 Jul 2013 18:05
    URI: http://eprints.usm.my/id/eprint/25469

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