Measuring The Competitiveness Of Malaysian Tourism Cities Through The Application Of Multi Dimensional Scaling Analysis.

Mohamed, Badaruddin and omar, Shida irwana and Muhibudin, Masitah and Shamsuddin, Nurhashikin (2009) Measuring The Competitiveness Of Malaysian Tourism Cities Through The Application Of Multi Dimensional Scaling Analysis. In: 2009 Incheon APTA Conference , 9-12 July 2009, Songdo Convensia And Hyatt Regency Hotel Incheon,Korea.

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Abstract

Tourist destinations contain many desired or expected attributes by travelers. At the same time, the image of a destination has been identified as an influence factor of tourist's travel decision-making, cognition and behaviour at a destination.

Item Type: Conference or Workshop Item (Paper)
Subjects: T Technology > TH Building construction > TH1-9745 Building construction
Divisions: Pusat Pengajian Perumahan, Bangunan & Perancangan (School of Housing, Building & Planning)
Depositing User: Mr Erwan Roslan
Date Deposited: 12 Feb 2010 01:36
Last Modified: 13 Jul 2013 06:33
URI: http://eprints.usm.my/id/eprint/17151

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