Items where Division is "Pusat Pengajian Komunikasi (School of Communication) > Thesis" and Year is 2025

A

Abdalla, Aljasmi Raida Muhsin Mohamed (2025) Analysing The Role Of Social Media In The Uae - Israel Normalization Agreement In 2020: A Gulf Cooperation Council Perspective. PhD thesis, Perpustakaan Hamzah Sendut.

Adebola, Afolabi Abdulrasheed (2025) The Strategic Use Of Social Media On Book Marketing Performance Among Small And Medium Enterprise (Sme) Publishers In Nigeria From The Perspective Of Toe Framework. PhD thesis, Universiti Sains Malaysia.

G

Goh, Yu Qin (2025) A Critical Analysis Of K-Pop’s Economic And Cultural Dynamics In Global Entertainment Industry: A Case Study Of Sm Entertainment. Masters thesis, Universiti Sains Malaysia.

Guo, Pianpian (2025) The Influence Of Perceived Benefits And Sacrifices On The Adoption Behaviour Of Earthy Short-Form Videos: A Study On Small-Town Youth In Henan, China. PhD thesis, Universiti Sains Malaysia.

H

Hossain, Aftab (2025) Cyberbullying On Facebook: An Exploratory Phenomenological Study On Lived Experiences Among The Young Adult Victims In Bangladesh. PhD thesis, Perpustakaan Hamzah Sendut.

N

Nordin, Dini Farahiyah (2025) Volunteer Tourist’s Motivation And Satisfaction In Malaysia: The Roles Of Perceived Benefits And Tourist-Host Interaction. PhD thesis, Universiti Sains Malaysia.

S

Sarudin, Nur Shima (2025) Leveraging Social Media Content Towards Fostering National Unity In Malaysia Through Corporate Social Responsibility (Csr) Advertising. PhD thesis, Universiti Sains Malaysia.

Shaya, Mohammed Faris S (2025) The Contribution Of Public Relations In Reducing Employee Resistance To Organisational Change: The Case Of Saudi Telecommunication Company. PhD thesis, Perpustakaan Hamzah Sendut.

Z

Zhu, Luhui (2025) Antecedents Of Privacy Calculus And The Relationship With Social Media Self-Disclosure: The Moderating Role Of Online Privacy Literacy. PhD thesis, Universiti Sains Malaysia.