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Items where Division is "Pusat Pengajian Pengurusan (School of Management) > Image" and Year is 2011
Jump to: Thesis Number of items: 1. ThesisIbrahim Balal, Siddig Balal (2011) Societal Marketing Orientation And Marketing Performance: The Mediating Role Of Key Market-Based Capabilities And The Moderating Effect Of Institutional Context. PhD thesis, Universiti Sains Malaysia. |