Items where Author is "Srikanjanarak, Saowanee "

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Article

Srikanjanarak, Saowanee and Omar, Azizah and T. Ramayah, T. Ramayah (2009) The Conceptualisation And Operational Measurement Of Price Fairness Perception In Mass Service Context. Asian Academy of Management Journal (AAMJ), 14 (2). pp. 1-15. ISSN 1394-2603

Thesis

Srikanjanarak, Saowanee (2010) The Impact Of Service Quality On Loyalty Intention And Customer Satisfaction: The Moderating Effect Of Price Fairness And Switching Cost Of Prepaid Mobile Phone Users In Thailand. PhD thesis, Universiti Sains Malaysia.

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