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Items where Author is "Almohammad, Asaad Hasan"
Group by: Item Type | No Grouping Number of items: 1. Almohammad, Asaad Hasan (2017) Investigating Consumer S Sophistication, Cynicism And Efficacy On Emotion-Based Political Brand Equity Using Anes Panel Data : Moderating Role Of Partisanship. PhD thesis, Universiti Sains Malaysia. |
