Factors Affecting Credit Card Usage

Syed Ahmad, Syed Sharaff (1998) Factors Affecting Credit Card Usage. Masters thesis, Universiti Sains Malaysia.

[img]
Preview
PDF
Download (14MB) | Preview

Abstract

Spending via the using of credit cards has reached an alarming level and had prompted Bank Negara Malaysia to take some drastic actions including increasing the minimum monthly payment from 5% to 15% and imposing an annual surcharge of RM50.00 per card, to curb the spending. As at June 1996, There were estimated more than 2 million cards issued in this country with a total transaction of RM4.1 billion. This study will make an attempt to find out why do people use the cards and whether the demographic and psychographic factors of the card users have a bearing on their level of usage.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HG Finance > HG1-9999 Finance
Divisions: Pusat Pengajian Pengurusan (School of Management) > Thesis
Depositing User: Mr Aizat Asmawi Abdul Rahim
Date Deposited: 06 May 2025 02:09
Last Modified: 06 May 2025 02:09
URI: http://eprints.usm.my/id/eprint/62181

Actions (login required)

View Item View Item
Share