Awil, Ahmed Usman
(2007)
Internationalisation Of The Housing Development Sector:
A Study Of The Malaysian Scenario.
PhD thesis, Perpustakaan Hamzah Sendut.
Abstract
Structural changes in economies, reforms in the housing sector and increasing
urbanisation rates has both increased the demand for the housing and created
potential opportunities for housing developers. The housing sector has recently
been experiencing increasing activities by firms undertaking housing
development activities away from home markets. This study aims to examine
the internationalisation of housing developers from Malaysia. The purpose of
this study was to find the present export capabilities of Malaysian housing
developers and to investigate and understand those Significant factors that
enable them to be competitive internationally. Additionally, this study aims to
test whether the theories of internationalisation are applicable in the context of
the housing development sector. This study targeted a sample of internationally
experienced Malaysian housing developers through a two-stage mixed
methodology approach.
The findings of this study argue that Malaysian housing developers were helped
both by their internally generated ownership advantages and ownership
advantages accrued by virtue of their Malaysian ownership, It was found that
theories of internationalisation were applicable to the housing sector, but, the
role of government and chance events to have played an important role in
directing the location and the pace of their internationalisation. Additionally, the
findings of this study point to the critical role of the decision-makers, who we
term as "pioneer-entrepreneurs." We found no support for Malaysian housing
developers internationalising based on cultural or linguistic affinities. Based
upon the study findings, theoretical and practical implications for the housing
sector are discussed and suggestions made for future research.
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