Role Of Technological Deployment And Management Style As Mediators Between Business Strategy And Performance

Tun Abdullah, Mohammad Zolkamain (2002) Role Of Technological Deployment And Management Style As Mediators Between Business Strategy And Performance. Masters thesis, Universiti Sains Malaysia.

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Abstract

The purpose of this study is to investigate the predominant business strategies adopted by organizations in the Multimedia Super Corridor (MSC); this study also examine the various types of technological deployment and management style that affect the organizations in MSC, Malaysia. Technological deployment in this study is defined to include information system (IS) architecture, strategic impact, and technological source-scanning. A typological approach is used in this study, by using Miles and Snow's typology that characterize business strategy in four categories; prospector, analyzer, defender, and reactor.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business
Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
Depositing User: Mr Hasmizar Mansor
Date Deposited: 07 Oct 2020 01:27
Last Modified: 22 Oct 2020 03:03
URI: http://eprints.usm.my/id/eprint/47448

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