Embracing Cyberculture On Graphic Design

Romainoor, Nurul Hanim and Abdullah, Sarena (2016) Embracing Cyberculture On Graphic Design. In: 2nd International Conference on Creative Media, Design & Technology (REKA) 2016, 26-27 September, 2016, Pulau Pinang, Malaysia.

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This paper is about exploring the concept of Cyberculture on graphic design. Today, people from the different background of age and culture are engaged in using personal computers, smartphones, and even digital cameras. They are known as the active media users. They are the new inventors of graphic design, digital images, animation and films in cyberspace. This study uses a thematic lens to describe writings on popular Cyberculture. The interesting part of this section is the construction of cyberpunk and cyborg that engaged in many popular Cyberculture writings. Two lenses derived from popular Cyberculture were assessed; one is cyberpunk and two is the cyborg. These two lenses are the foundation for reviewing Cyberculture on graphic design and a reflection of graphic design involvement with the computer and the Internet are discussed. The finding on graphic design in the lens of Cyberpunk seen in design illustration of favourite comic characters. Where, active media users may transform the iconic characters into cyberpunk that portray dark colours with streaks of neon colours and lighting.

Item Type: Conference or Workshop Item (Paper)
Subjects: N Fine Arts > NX Arts in general
Divisions: Pusat Pengajian Seni (School of the Arts) > International Conference on Creative Media, Design & Technology (REKA)
Koleksi Penganjuran Persidangan (Conference Collection) > International Conference on Creative Media, Design & Technology (REKA)
Depositing User: HJ Hazwani Jamaluddin
Date Deposited: 07 Mar 2018 03:15
Last Modified: 07 Mar 2018 03:15
URI: http://eprints.usm.my/id/eprint/39339

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