The Effect Of Brand Image On Overall Satisfaction And Loyalty Intention In The Context Of Color Cosmetic

L. Sondoh Jr, Stephen and Wan Omar, Maznah and Abdul Wahid, Nabsiah and Ismail, Ishak and Harun, Amran (2007) The Effect Of Brand Image On Overall Satisfaction And Loyalty Intention In The Context Of Color Cosmetic. Asian Academy of Management Journal (AAMJ), 12 (1). pp. 1-25. ISSN 1394-2603

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    Item Type: Article
    Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management
    Divisions: Penerbit Universiti Sains Malaysia (USM Press) > Asian Academy of Management Journal (AAM)
    Depositing User: Mr Firdaus Mohamad
    Date Deposited: 04 Aug 2017 16:30
    Last Modified: 04 Aug 2017 16:30
    URI: http://eprints.usm.my/id/eprint/35951

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