Firm Challenges To Meet Customer Demand – Case Study Of Weeda Rich Enterprise

Abd. Rahim, Asrul Nizam (2015) Firm Challenges To Meet Customer Demand – Case Study Of Weeda Rich Enterprise. Masters thesis, Universiti Sains Malaysia.

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Abstract

Kajian ni adalah untuk mengkaji dan menganalisis isu dan cabaran yang dihadapi oleh Weeda Rich Enterprise dalam memenuhi permintaan pelanggan. Tujuan utama kajian kes ini adalah untuk memberikan alternatif penyelesaian kepada Weeda Rich Enterprise dalam menangani isu dan cabaran tersebut. This study is to examine and analyze the issues and challenges faced by Weeda Rich Enterprise to meet customer demand. The main objective of this case study is to provide an alternative solution to the Weeda Rich Enterprise in addressing these issues. Weeda Rich Enterprise is a bumiputera company that produces ice cream which brand name as Eyda Ice Cream .

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business
Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
Depositing User: Mr Firdaus Mohamad
Date Deposited: 06 Sep 2016 03:57
Last Modified: 12 Apr 2019 05:25
URI: http://eprints.usm.my/id/eprint/30464

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