Ab Samad, Hafidzoh (2015) The Contribution Of Marketing Communication Towards Sustainability Of Mb Global. Masters thesis, Universiti Sains Malaysia.
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Abstract
Kajian kes ini telah dijalankan untuk menganalisa sumbangan komunikasi pemasaran ke arah kelestarian MB Global. This case study has been conducted to analyze the contribution of marketing communication towards sustainability of MB Global.
Item Type: | Thesis (Masters) |
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Additional Information: | Research Report |
Subjects: | H Social Sciences > HF Commerce > HF5001-6182 Business |
Divisions: | Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis |
Depositing User: | Mr Firdaus Mohamad |
Date Deposited: | 25 Mar 2016 07:10 |
Last Modified: | 12 Apr 2019 05:25 |
URI: | http://eprints.usm.my/id/eprint/30006 |
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