Mohd Yusoff, Yusmani
(2010)
Service Innovation: Case Study On Spa And Med
Beauty At The Saujana.
Masters thesis, Universiti Sains Malaysia.
Abstract
Industri spa di Malaysia saat ini mengalami pertumbuhan dan potensi yang sangat
baik.
The spa industry in Malaysia is currently undergoing excellent growth potential and
spas in Malaysia are steadily becoming a pertinent cultural force, influencing not only
how consumers care for their health, well-being, and appearance but also how they
work, travel, socialize, and spiritualise.
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