Electronic Service Quality Satisfaction, Trust And Loyalty: A Study On Online Banking In Penang

Aljunaid, Najib Mohammed (2006) Electronic Service Quality Satisfaction, Trust And Loyalty: A Study On Online Banking In Penang. Masters thesis, USM.

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Abstract

Kajian ini dijalankan bagi mengkaji faktor-faktor yang menyumbang kepada kesetiaan pelanggan terhadap kualiti perkhidmatan elektronik. The purpose of the study is to investigate the factors contribute to customer loyalty in electronic services quality.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce
Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
Depositing User: Mr Firdaus Mohamad
Date Deposited: 06 Oct 2015 03:17
Last Modified: 17 Apr 2017 06:24
URI: http://eprints.usm.my/id/eprint/29459

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