Education Service Experience: From The Aspects Of Students’ Satisfaction And Loyalty

Liew, Kok Keong (2006) Education Service Experience: From The Aspects Of Students’ Satisfaction And Loyalty. Masters thesis, USM.

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Abstract

Penyelidikan ini mengkaji tentang perhubungan di antara kepuasan para penuntut dan rasa taat setia mereka terhadap khidmat yang diberikan di dalam bidang pendidikan (tinggi). This research studies the relationship between student satisfaction and student loyalty within the higher education service.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce
Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
Depositing User: Mr Firdaus Mohamad
Date Deposited: 06 Oct 2015 03:17
Last Modified: 17 Apr 2017 06:24
URI: http://eprints.usm.my/id/eprint/29457

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