Education Service Experience: From The Aspects Of Students’ Satisfaction And Loyalty

Liew, Kok Keong (2006) Education Service Experience: From The Aspects Of Students’ Satisfaction And Loyalty. Masters thesis, USM.

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    Abstract

    Penyelidikan ini mengkaji tentang perhubungan di antara kepuasan para penuntut dan rasa taat setia mereka terhadap khidmat yang diberikan di dalam bidang pendidikan (tinggi). This research studies the relationship between student satisfaction and student loyalty within the higher education service.

    Item Type: Thesis (Masters)
    Subjects: H Social Sciences > HF Commerce
    Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
    Depositing User: Mr Firdaus Mohamad
    Date Deposited: 06 Oct 2015 11:17
    Last Modified: 17 Apr 2017 14:24
    URI: http://eprints.usm.my/id/eprint/29457

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