Consumer’s Purchase Intention For Green Label Product

PPSP, Pusat Pengajian Siswazah Perniagaan (2012) Consumer’s Purchase Intention For Green Label Product. Masters thesis, USM.

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    Abstract

    Perhatian pada pemanasan global dan isu-isu alam sekitar telah menimbulkan kebimbangan dan perhatian daripada orang ramai serta kerajaan, korporat dan sarjana. The exploding attentions on global warming and environmental issues have raised concerns and attentions from public as well as governments, corporate and scholar.

    Item Type: Thesis (Masters)
    Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business
    Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis
    Depositing User: Mr Firdaus Mohamad
    Date Deposited: 08 Feb 2013 16:17
    Last Modified: 17 Apr 2017 14:23
    URI: http://eprints.usm.my/id/eprint/26456

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