JAYARAJ, VIJAYA KUMAR (2004) INTERNET USAGE AMONG GRADUATE STUDENTS OF INSTITUTIONS OF HIGHER LEARNING - THE ROLE OF QUESTIONS IN INITIAL WEB SEARCH STRATEGY. Masters thesis, Universiti Sains Malaysia.
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Abstract
This research employs both qualitative and quantitative methodology to analyze differences between graduate students studying in four leading public universities and their choice of initial Web search strategies (direct address, subject directory, and search engines) and their reasoning underlying these choices.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | H Social Sciences > HF Commerce > HF5001-6182 Business |
| Divisions: | Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis |
| Depositing User: | Mr. HR |
| Date Deposited: | 26 Jul 2012 09:22 |
| Last Modified: | 17 Apr 2017 14:24 |
| URI: | http://eprints.usm.my/id/eprint/25801 |
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