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DETERMINANTS OF TOURISM NETWORK SUCCESS

CHYAW IN, JULIE BOEY (2005) DETERMINANTS OF TOURISM NETWORK SUCCESS. Masters thesis, Universiti Sains Malaysia.

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Abstract

The purpose of this study is to investigate the characteristics of the succesful collaborative networking in Penang tourism industry, and the effect of these factors on the network performance in the form of business and organizational performance. The factors selected under this study are trust, commitment, communication, information sharing and perceived conflict.

Item Type:Thesis (Masters)
Subjects:H Social Sciences > HF Commerce > HF5001-6182 Business
ID Code:25559
Deposited By:Mr. HR
Deposited On:12 Jun 2012 15:04
Last Modified:12 Jun 2012 15:04

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