Liew, Kok Keong (2006) Education Service Experience: From The Aspects Of Students’ Satisfaction And Loyalty. Masters thesis, USM.
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Abstract
Penyelidikan ini mengkaji tentang perhubungan di antara kepuasan para penuntut dan rasa taat setia mereka terhadap khidmat yang diberikan di dalam bidang pendidikan (tinggi). This research studies the relationship between student satisfaction and student loyalty within the higher education service.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | H Social Sciences > HF Commerce > HF5001-6182 Business |
| Divisions: | Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) > Thesis |
| Depositing User: | Mr Firdaus Mohamad |
| Date Deposited: | 07 Jun 2012 02:14 |
| Last Modified: | 17 Apr 2017 05:09 |
| URI: | http://eprints.usm.my/id/eprint/25532 |
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