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An Empirical Study of Small and Medium Enterprises Website Continuance Intention Determinants in Malaysia

Niu, Swee Ling (2009) An Empirical Study of Small and Medium Enterprises Website Continuance Intention Determinants in Malaysia. Masters thesis, USM.

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Abstract

Penyelidikan faktor yang menyebabkan penggunaan teknologi Internet telah menjadi topik tinjauan yang popular sejak kebelakangan, terutamanya dari sudut pandangan pengguna. The study of Internet technology adoption antecedents has been a popular research topic in recent years, especially from the consumer market research domain.

Item Type:Thesis (Masters)
Subjects:H Social Sciences > HF Commerce > HF5001-6182 Business
ID Code:25479
Deposited By:Mr Firdaus Mohamad
Deposited On:28 May 2012 14:24
Last Modified:28 May 2012 14:24

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