A study of factors discriminating between Agents and Higher Level Agents of Shuang Hor product business in Penang

Tan, Ai Sheah (2009) A study of factors discriminating between Agents and Higher Level Agents of Shuang Hor product business in Penang. Masters thesis, USM.

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    Abstract

    Penjualan langsung menghadaapi perkembangan pesat. Ia adalah pengeluar menjual barang- barang atau perkhidmatan kepada pengguna akhir melalui pengedar bebas atau agen dengan di tempat yang tidak tertentu. Direct selling of commercial products is growing very fast in the recent past. The manufactures of some special products sell their goods through independent distributors or agents to consumers through face-to-face at fixed or non-fixed locations.

    Item Type: Thesis (Masters)
    Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business
    Divisions: Pusat Pengajian Siswazah Perniagaan (Graduate School of Business)
    Depositing User: Mr Firdaus Mohamad
    Date Deposited: 28 May 2012 14:23
    Last Modified: 13 Jul 2013 18:05
    URI: http://eprints.usm.my/id/eprint/25475

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