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FACTORS INFLUENCING THE INTENTION TO USE THE E-TICKETING SYSTEM FOR INTERNATIONAL FLIGHTS AMONG MALAYSIAN AIR TRAVELLERS’

Wong, Chee Kheong (2008) FACTORS INFLUENCING THE INTENTION TO USE THE E-TICKETING SYSTEM FOR INTERNATIONAL FLIGHTS AMONG MALAYSIAN AIR TRAVELLERS’. Masters thesis, USM.

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Abstract

Masa kini, sektor pengangkutan udara menghadapi cabaran dari segi ekonomi yang tidak stabil dan bencana alam sedunia. Airline industries today face stiff competition in light of dynamic changing economic climate and global disaster.

Item Type:Thesis (Masters)
Subjects:H Social Sciences > HF Commerce > HF5001-6182 Business
ID Code:25376
Deposited By:Mr Firdaus Mohamad
Deposited On:30 Apr 2012 10:01
Last Modified:30 Apr 2012 10:01

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