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Entry mode strategies of finnish firms Entering the malaysian market

Alapiha, Janika Marianne (2010) Entry mode strategies of finnish firms Entering the malaysian market. Masters thesis, USM.

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Abstract

Pengantarabangsaan firma merupakan topik yang telah dikaji secara meluas; pilihan keputusan yang kompleks sering dihadapi oleh syarikat-syarikat dalam usaha untuk mencari peluang perniagaan baru melalui penerokaan ke pasaran asing. Firm’s internationalization is a topic that has been widely researched; complex option decisions are faced by companies attempting to seize new business opportunities through foreign market expansion.

Item Type:Thesis (Masters)
Subjects:H Social Sciences > HF Commerce > HF5001-6182 Business
ID Code:23971
Deposited By:Mr Firdaus Mohamad
Deposited On:18 Nov 2011 15:18
Last Modified:18 Nov 2011 15:18

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