58010document2723YKT_111_-_COMMUNICATION_THEORY_AND_RESEARCH_I_SEP-OKT_03_-_BI.pdfapplication/pdf484642013-07-13 00:49:53http://eprints.usm.my/1995/1/YKT_111_-_COMMUNICATION_THEORY_AND_RESEARCH_I_SEP-OKT_03_-_BI.pdf